What is cross-selling vs upselling examples?

For example, if you encourage a customer who just bought a new phone to get a protective case at the same time, that’s a cross-selling win. For example, if someone comes into your furniture store looking for a bedside table and you sell them a whole bedroom set instead, that’s an upsell.

How do you upsell cross-sell?

Tips for Effective Cross-Selling and Upselling

Keep It Simple. Offering too many products or services at once can backfire by creating confusion and diluting the customer’s attention.
Map Complementary Options.
Plan the Timing.
Ask Probing Questions.
Demonstrate Value.
Offer Loyalty Perks.
Follow-Up.

What are the examples of cross-selling?

Examples of cross selling include:

Fast food restaurants asking: “Do you want fries with that?”
eCommerce websites showing “customers also bought”
A mobile phone retailer suggesting a customer buys a new case for their new phone.

What is upsell example?

Upselling is focused on upgrading or enhancing the product the customer is already buying. For example, a housekeeping service might upsell a customer buying a weekly cleaning package by offering a package with more rooms, and cross-sell by also offering a carpet deep cleaning service.

How do you identify an upsell opportunity?

Some examples of how to employ these skills to identify upselling opportunities:

Make the Most out of Every Interaction.
A Little Awareness Goes a Long Way.
Offer Support in the Form of Useful Information (Instead of a Sales Pitch.
Upsell When Customers are Ready to Buy.
Ready to Buy is Also Ready to Pay.

What are the do’s and don’ts of cross-selling?

Don’t: Sell to unhappy customers. Do you know who your satisfied and unsatisfied customers are? If not, you need to find out. Don’t begin cross-selling until you can weed out the unhappy customers from your outreach list. You can usually survey or interview customers to gauge their satisfaction level.

Is cross-selling bad?

But as we’ve demonstrated, cross-selling as an end in itself is a bad idea. Before cross-selling to any customer or segment, determine whether the effort is likely to be profitable. Otherwise you may find losses mounting even as sales volume grows.