What is product line brand?

What is product line brand?

A product line is a group of products that a company creates under a single brand. The products are similar and focus on the same market sector. We call the activity product lining. A company can have more than one product line.

What is an example of a product brand?

Product brands refer to the individual products of a company and are the foundation of its brand world. They are at the lowest and most granular hierarchy level of the brand architecture. Examples of well-known product brands are Coca-Cola, Nutella, and Ariel.

How do I name my product line?

10 Tips for Product Naming Success

1. Be Descriptive.
2. Use Real Words with a Twist.
3. Add a Prefix or Suffix.
4. Create a Compound Word.
5. Make up a Word.
6. Change Spellings.
7. Tweak and Blend Words.
8. Use a Place or Person’s Name.

What is product type example?

Consumer Products (convenience products, shopping products, specialty products, unsought products). Industrial Products (capital goods, raw materials, component parts, major equipment, accessory equipment, operating supplies, and services).

What is assorted product?

Product assortment, sometimes referred to as merchandise mix, refers to the variety of products that a retailer stocks and sells.

What is product line of Coca Cola product line?

Here are some major Coca Cola Products in USA: Dasani water, Fanta, Powerade, Sprite, Flavored Cokes such as Cherry, Vanilla and many more, Barq’s Root Beer, Fresca, Mr. Pibb, Nestea, Minute Maid, Bacardi Mixers Fruitopia, TaB, Tahiti Treat, Mello Yello, Splice, & Mexican Coke.

What is the brand name of a product?

What is a Brand Name? A brand name is the name that you use to identify the family of products or services that you offer or a single line of products or services that you offer. For example, Nike is the brand name used on most products manufactured by Nike, Inc.

Are there any companies built on one product?

While the company has gotten smart in the offering of bras, panties, maternity, and men’s solutions, its sole purpose is still the same: what goes on under your clothing is entirely Spanx’s business.

Which is an example of a product line?

A product line is a group of products that a company creates under a single brand. The products are similar and focus on the same market sector. Maybe their function or channel distribution are the same or similar. Perhaps their physical attributes, prices, quality, or type of customers are the same.

Can a company have more than one product line?

If you have several products with something in common, you can put them into one group. We call that group a product line. All the items must come from the same company. In this image, a fictional company – ACME – has two product lines.

Are there any brands that only sell one product?

There are other brands too, especially in the luxury retail industry where brands are valued for their specialized skills. There are car brands like Aston Martin or Maserati (Ferrari’s brand is licensed for other products also).